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Recyber: Brand Update, Communication and Growth

Project type

Rebranding

Date

Jan-Sept 2023

Location

Lausanne, Switzerland / London, UK

Formerly named "Assured Cyber Protection", the Swiss & UK-based Cyber Security startup went through a holistic branding makeover, including:
- The new brand name "RECYBER", including .com domain & WIPO availability check
- Brand Architecture with sub-brands for 6 new products / services
- Brand Archetype Analysis
- Tagline, Mission and Vision Statements
- Corporate Identity
- Website
- Social Media Templates
- Promotional and Educational Videos
- PR and Event Communication

*Full project leadership, in collaboration with Decentra and Metafokus

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